Enterprise AI Spend Map (May 2026)
Source: raw/articles/2026-05-01-entree-capital-enterprise-ai-spend-map.pdf
Note: PDF supplied directly by user (not web-captured). Publication month is “May 2026” with no specific day — slug date set to 2026-05-01 by convention. Raw file renamed from the original Enterprise AI Spend Map.pdf on 2026-05-30 per user request; see refactor entry in wiki/log.md.
Summary
A first-party VC market map from entree-capital sizing 2025 enterprise AI spend at ~370–440B by 2030 (~5x, 35–40% CAGR). Decomposes the market into five categories (Foundation model APIs, AI-native apps, Embedded AI in SaaS, Self-hosted models, Fine-tuning) and traces dollar flows through to the labs, clouds, SaaS incumbents, and AI-native apps that capture the spend. Argues that by 2030 vertical AI + SLMs gain share while embedded AI in SaaS loses share — a thesis that directly tailwinds the team’s vertical-use-case-led-brain direction.
Key claims
- 2025 enterprise AI spend ~370–440B by 2030 (~5x at 35–40% CAGR). Anchored to a 34.3% blended GenAI software CAGR (~38% for enterprise alone). [PDF p.2, p.7]
- Three categories carry ~92% of 2025 spend: Foundation model APIs (25B / 30%), Embedded AI in existing SaaS (5B (6%) and fine-tuning $1.5B (2%) are the long tail. [PDF p.2, p.3]
- Foundation labs capture ~84B, directly via API revenue and indirectly via the token costs that AI-native apps (Harvey, Sierra, cursor, glean) pay back to the labs. [PDF p.2, p.4]
- **Where the 34.75B (42%), SaaS incumbents margin 16.25B (19%), AI-native apps margin $15B (18%). [PDF p.4]
- Labs monetize differently. openai is consumer-led: ~60% consumer, 25B annualized (Feb 2026); 9M+ paid enterprise seats; API 14B annualized of which 2.5B Claude Code (>50% enterprise, doubled in 6 weeks Feb 26); reached $30B by April 2026. Google Gemini revenue not disclosed by Alphabet. [PDF p.5]
- Market is accelerating across all segments. AI-native apps +300% YoY (25B), Foundation APIs +140% (30B), Embedded AI +80% (22B), Self-hosted +70% (5B), Fine-tuning +110% (1.5B). [PDF p.6]
- Vertical AI is the breakout share-shift. Bessemer’s vertical-AI portfolio grew +400% YoY at ~65% gross margin. Scale VP and NEA frame vertical AI as targeting 450B US SaaS market. First vertical AI IPOs expected 2027–28 (Bessemer); legal, healthcare, and financial services named as the 2026–27 breakout categories. [PDF p.7, p.8, p.9]
- Embedded AI loses share. Gartner: 35% of single-purpose SaaS tools replaced by AI agents by 2030. Pie share drops from 26% (2025) to 20% (2030). Absolute dollars still grow because the total pie expands ~5x. [PDF p.7, p.8, p.9]
- SLMs become default; fine-tuning grows with them. Gartner: SLM use 3x larger than LLMs in enterprise by 2027. Self-hosted models share 6% → 10% by 2030; fine-tuning 2% → 4%. Domain customization becomes standard practice. [PDF p.7, p.8, p.9]
- Agentic AI = own category. Gartner: agentic AI overtakes chatbot spend in 2026–27; 70B ARR by 2028. [PDF p.7, p.8]
- Multi-model becomes default by 2026 to eliminate single-vendor risk (SaaStr/ETR survey). Anthropic enterprise share 21% → 48% (Sep 25 → Mar 26); OpenAI 62% → 56%; Google 27% → 40%. [PDF p.5, p.7]
- B2B grows faster than blended GenAI because consumer is closer to saturation. [PDF p.7]
- Methodology / scope. B2B vendor spend counted once at point of purchase; excludes hyperscaler AI capex (~84B = Menlo’s US enterprise figure ($37B) scaled to global by ~2.2x. Flow assumptions: ~70% of API revenue → labs / ~30% → cloud; AI-native SaaS pays ~30% of revenue back to labs as token costs; SaaS incumbents retain ~75% of AI add-on revenue. [PDF p.10]
Notable quotes
- “Foundation labs are the largest beneficiary — direct API spend + indirect via Harvey/Sierra/Cursor token costs.” (p.4)
- “By 2030: vertical AI + SLMs gain share; embedded AI loses share.” (p.2)
- “B2B grows faster than blended GenAI because consumer is closer to saturation.” (p.7)
- “Vertical AI explodes — Bessemer +400% YoY @ ~65% GM • targets 450B software.” (p.8)
- “35% of single-purpose SaaS tools replaced by AI agents by 2030 (Gartner).” (p.8)
Related
- entree-capital — publisher
- vertical-use-case-led-brain — primary thesis this source validates externally
- vertical-ai-tam — the 450B SaaS framing as a standalone topic
- agent-native-go-to-market — agentic-AI-as-category data points
- clinical-data-portability — healthcare named as 2026–27 vertical breakout
- slm-default-and-fine-tuning — SLM 3x LLMs by 2027 framing
- foundation-labs-monetization-shift — the OpenAI vs Anthropic split this report makes explicit
- openai · anthropic · cursor · glean · sierra