Run High-Cadence User Discovery Sprint
Context
The team felt it was spending too much time in abstract Brain strategy and too little time in market contact. Recent AM interviews were useful but too few to decide whether AM/CS is the wedge, and construction/real-estate needed more direct discovery before using senior leads.
Decision
Run a high-cadence user-discovery sprint: aim for roughly ten interviews per week, with each participant sourcing several meetings, and use user-interviews to fill empty slots when warm intros are insufficient.
Rationale
- A larger interview sample is more likely to expose repeated, painful patterns than a few isolated conversations.
- Dense weekly conversations help the team mentally switch into all-in startup mode.
- AM and construction/real-estate can be explored in parallel if the interview volume is high.
- Paid panels are useful as a tactical supplement, but warm design-partner paths remain more important for deep validation.
Evidence
- 2026-06-20-directions-planning-the-week-18-30 — Saar proposed ten weekly user meetings; Guy argued for one interview per day and possibly two per day; Nizan recommended construction plus an ideation session over recent VC/YC investments.
Consequences
- Add concrete next-week action items for construction interviews, user-interviews setup, Founder-Market Fit table updates, and a VC-investment ideation session.
- Keep account-management-vertical alive but do not let it block construction/real-estate discovery.
- Use the sprint output to decide whether to continue AM, switch vertical, or define a narrower product.